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Adriana T. Torresan

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A CivicTech Startup Story & Case Study

Founding a CivicTech startup, launching a product, getting a major client, and spending more money and time on it than I had ever expected was the second-best thing I did in life. The first was having my children. One day I got home from work, turned to my husband and…

Startup

5 min read

A CivicTech Startup Story & Case Study
A CivicTech Startup Story & Case Study
Startup

5 min read


Published in

Code Like A Girl

·Aug 14, 2020

How to build a product people will fall in love with — a digital product strategy framework

The answer is simple. Don’t ever stop talking to your customers… ever. By talking to your customers, I mean doing qualitative research — customer discovery, surveys, usability tests, focus groups, customer feedback from the customer support team, or even having an informal conversation with a potential customer at a tradeshow…

Product Management

8 min read

How to build a product people will fall in love with — a digital product strategy framework
How to build a product people will fall in love with — a digital product strategy framework
Product Management

8 min read


Jun 10, 2020

Why Every Startup Needs Product Management

Simply because startups are messy; they need PM support to stay focused on the big picture and on what truly matters to succeed and grow. During my years as a startup founder and CEO, many times I found myself exhausted; I was wearing multiple hats, just like any other early-stage…

Startup

6 min read

Why Every Startup Needs Product Management
Why Every Startup Needs Product Management
Startup

6 min read


Apr 24, 2020

A Momtrepreneur’s Guide to Getting Through the Covid-19 Pandemic — We Can Do It

I’m truly sorry that we need to go through this pandemic, but together we can. Momtrepreneurs are moms who are business owners and either work from home or at co-working spaces. I became a momtrepreneur about 3 years ago and I absolutely LOVE it. I also wear the proverbial momtrepreneur…

Momtrepreneur

7 min read

A Momtrepreneur’s Guide to Getting Through the Covid-19 Pandemic — We Can Do It
A Momtrepreneur’s Guide to Getting Through the Covid-19 Pandemic — We Can Do It
Momtrepreneur

7 min read


Mar 24, 2020

3 Lessons Learned From My Startup Failure

(This blog post was written prior to Covid-19 and social distancing mandate. Make sure to follow lessons #1 from the safety of your home.) One day I got home from work and said to my husband, in an exasperated voice, “I’m going to create a product to solve the parent-school…

Startup Lessons

7 min read

3 Lessons Learned From My Startup Failure
3 Lessons Learned From My Startup Failure
Startup Lessons

7 min read

Adriana T. Torresan

Adriana T. Torresan

39 Followers

Product Management and Design Leader passionate about innovation. www.linkedin.com/in/adrianattorresan-productleader

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